u/TrueMens

I would try to make clear exactly what sets YOU apart from any other sites where people could get these products. Why should they buy from your website and not Amazon? Maybe throw in something of value.. an e-book, a special coupon, something. :)

That is quite frustrating! I might suggest looking at close alternative domain names, or like Finniecent suggested, to use it as a sub domain of your company domain. If you build a great site, with great content that can add value to others, that will do wonders for your SEO, without having to break the bank first.